Marlies Koers-Stuiver
sr. Researcher
Contact:
- email: d.m.koers@saxion.nl
Saxion University Of Applied Sciences
Business Models Research Group (School of Finance and International Business)
Business Models Research Group (School of Finance and International Business)
Highest degree:
Doctorate
Degree name:
Ph.D. in Entrepreneurship and Innovation
Area of expertise:
Social sciences
Skills:
I am enthusiastic about researching multiple value creation, innovation, entrepreneurship, and business models. With my research, I set out to better understand various forms of entrepreneurship and business
models. My research focuses on the interplay between personal experiences and prior knowledge and their multiple value-creating contextual influences on innovation, entrepreneurship, and business models. I'm particularly interested in how personal needs arising from immersive experiences can shape and influence the innovation and entrepreneurship process and the composition of business models. I also research the psycholinguistic and contextual influences on innovation, entrepreneurship, and business models within ecosystems and networks via business model tooling. I use mixed methods in my research, and recently, I have been incorporating data science techniques (NLP) more frequently.